Reconsideration Requests
Back in the days when Google was starting to punish websites that used black hat tactics, the reason behind the penalties weren’t always clear. In fact, there were even times when site owners were unsure whether they were suffering from a penalty in the first place. Fortunately, this all changed in 2013, when the search engine gave webmasters the ability to collect concrete evidence of their penalty.
One of the methods that were made available then was the reconsideration request. This is essentially a letter that site owners send to Google that states all the work they’ve done after the penalty, and see if it’s enough to remove the penalty. Make no mistake, this request is no ordinary document; webmasters invest hundreds of man hours in research just to ensure that they have all the pertinent information for an approval.
The request format began years ago, but there are still many people who have trouble with it. The most common reasons given when they reject a reconsideration is either there wasn’t enough information, or that the employee couldn’t understand the letter. That’s right, these requests are read by real people, and they would be written with their consideration in mind.
The reconsideration request needs to be written well, presenting all of the necessary technical data in a way that’s easy to comprehend. This isn’t always easy, as it requires an intimate knowledge of the problem, and the measures taken to remedy it, as well as an uncanny gift for communication that’s increasingly becoming uncommon within this highly technical industry.
This is where the RedBox SEM comes in to lend a helping hand. Not only do we have the years of technical experience and knowledge that can rival virtually any SEO company out there, we also add the human touch that allows us to connect with clients, and represent their request in a way that communicates the hard work they’ve done to recover.
Give your site the best chance to get approval for a reconsideration request, and get your digital rankings back on the right track by working with us as soon as possible.
